Artist and Watch Collaborations: Blurred Lines Between Fine Art, Fashion, and Consumerism | Part 1: Movado
The concept of the watch is no longer a tool, but a medium—and in a category of its own alongside sculpture or painting (consider Moser’s high-art Swiss Cheese Venturer or Swiss Alp Repeater). If this is something you’re willing to entertain, then it’s worth acknowledging the contributions of several dismissed brands and the artists behind them.